You know what a slate shot is, don’t you? A SlateShot is a 7-second video you can upload to Actors Access that shows casting directors how you look and sound! That’s genius! It’s great for casting directors and it’s great for you, too.
If you’re already booked for a actor’s headshot shot, we can add on a professionally produced slate shot for just $25. That’s an online proofing gallery, three retouched images, and a slate shot for just $275. Think of how you’ll be seen! You’ll have everything you need to get the auditions you want. Oh, you need to bring your own talent. But you knew that already…
It’s important to get yourself out there, my actor friends, to be in front of the right people so you can get auditions and, subsequently, the parts (and recognition) you deserve. Well, you definitely need to get good headshots, that goes without saying. But you can put your headshots on business cards and postcards and make them available to the people who need to see you.
So one thing I do is use Moo cards, which are really, really cute and really, really inexpensive. I just bought some mailing labels and stickers for my photography and video business and I love them. I’ve been using them for years because one of the things that’s really fun is the MiniCard (which is about the size of a stick of gum) where you can put your headshot and all kinds of other information. They have regular size business cards as well and I also have those. Very good quality and a fast turnaround. What’s cool, too, is that you can put one headshot on it or many. Or you can have a different headshot on every card. They’re not picky.
Moo has put together a guide for actors to marketing yourself with their products, of course. Now you don’t have to buy Moo but it might be worth your while just to read the ideas and see if any of them can work for you.
If you want to order anything, please use this link. I may actually get $7.50 for it! But that’s not important to me as I really believe in Moo products.
One of the actors I like and admire most, Aaron Lustig, has posted “The Evolution of the Headshot… Mine, That is” on his blog and it’s very amusing. As a working actor for many years, he has a collection of headshots dating back to 1974. Sometimes he has hair on his face, sometimes he has hair on his head but you can see the progression of changes over the years. It’s worth your time to read it. As soon as you see him, you’ll recognize him from the films and television shows he’s been cast in.
But that brings up another point… headshot styles change. As you’ll see from Aaron’s blog, most of his are in black and white. If you’re old enough to remember, headshots were once done strictly in B&W and were shot in film. So the photographer would shoot, I don’t know, maybe three 36-exposure rolls of film (if you were lucky) which meant you had 108 choices — and who knows how many were actually usable since you couldn’t see anything until they were developed.
Now, with digital, everything is in color and you know immediately during your session what’s working and what isn’t. You can fine tune your expressions and, for that matter, your clothing choices or your hair and makeup. You can become the best you can be in your headshot. It’s brilliant, really, that digital. What I do is bring along my little 13-inch MacBook Pro so that we can look at the images together. It’s hard to fully see yourself on the back of the camera but once it comes up on screen on the laptop, you get a really good idea of how your session is going. So that way we know when we’ve nailed a look. You’ll have a lot to choose from but you know there is at least one look that just sings out loud.
And speaking of trends in headshots, Aaron’s blog gives you quite a taste of how things have changed. You’ll see that the current style is much more relaxed and casual. I also love horizontal headshots and his blog includes examples of those.
Although I urge you to go take a look at Aaron’s evolution, I’ll give you a little taste of his headshots.
By the way, Aaron teaches at the Lee Strasberg Theatre & Film Institute in Los Angeles. I’ve taken headshots of many of his students and they love him!